Watchful eyes industries manufactures a multitude of safety products like burglar alarms, smoke detectors, surveillance cameras, and specialty locks. watchful eyes doesn't just stick to households, they outfit businesses and government agencies as well. they have found that each market requires a different marketing strategy. watchful eyes would probably benefit from departmentalization
The correct answer is B
Customer type is the visitors group to your site which could be identified by the person. And this is useful in providing the unique or different content to the group of visitors.
There are few of the areas where the customer type is used such as Pricing, it is used to define the levels of pricing of different kinds of customer types.
So, in this case, the company finds out that the every market has different strategy of marketing, where the business could be benefited or advantageous from the departmentalization through the customer type.
Watchful Eyes would probably benefit from departmentalization by Customer type .
The departmentalization applies to the hierarchical structure and partnership between the company and different departments and management roles. As a company expands, its divisions are expanded and more site-units are formed, introducing more management layers.
LA Gear is also an example of a company utilizing departmentalization of the product. The system is based on its wide range of products like female footwear etc. Departmentalization of the operation – Grouping of product/service processes or customer flow behaviour
Departmental business services–Grouping on the level of specific clients or consumer forms, Jobs may be classified by the group of customers the company represents. I assume that each organization's customers have a specific set of problems and criteria which specialists can better fulfill.